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Posts in SEO

  • Every Great SEO Strategy Starts With Keyword Planning: Tips from SEO Experts

     January 28, 2022

    It’s known far and wide that content serves an integral role in the better performance of your business’ website. With billions of webpages being indexed every single day by Google, the ongoing competition for organic search engine performance is fierce. Whether you’re looking to craft an entirely new website for your business or simply are looking to give your organic search rankings a boost, we’re here to tell you why Keyword Planning is the most essential component in developing a fluid content development strategy – as told by SEO experts here at Robert Sharp & Associates in Rapid City, South Dakota.

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  • Essential Local SEO Tips That’ll Make Sure You Don’t Miss the Boat

     January 15, 2021

    These Local SEO Tips will help make your website optimized to capture searches with local intent.

    If you’re a small business owner, then local web traffic is your lifeblood. Roughly 40-60 billion Google searches take place in the US each month, and the intent for 46% of all Google searches are to find local information. So it goes without saying that if your website isn’t optimized to capture searches with local intent, you’re missing the boat… BIG TIME.

    So how do you create strong Local SEO? These tips will get you started.

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  • The Search Is Over: Search Engine Marketing Explained

     January 11, 2021

    Search engine marketing or SEM differs from SEO mainly in that it refers to paid search advertising as opposed to optimizing web content to increase organic rankings.

    You started a business. You’ve got a product or service that a segment of the population needs, and you need that segment to find you so they can experience the life-changing benefits of that product or service.

    Enter SEM, or Search Engine Marketing- the marketing strategy that’s going to help turn those people into loyal customers and your business into a smashing success. Sounds great, but what is it? How’s it done?

    You’re about to find out.

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  • Why a Search Engine Optimization Strategy is Critical for Online Success

     July 11, 2019

    With 14,000 new websites going online daily, it’s no wonder why people are becoming increasingly dependent on search engines to find them what they need. There are 3.5 billion Google searches made each day, with people seeking guidance in such everyday matters like finding the perfect spot for lunch to help in making big decisions, like where the best place is to buy a car. And with thousands, and sometimes millions, of results showing up for any given search, many don’t want to go down the rabbit hole by going past the first page of search results.

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