Marketing Strategy


Our job as your advertising and marketing agency is to ensure you get the right message to the right target demographic at the right time. Robert Sharp and Associates’ tested and proven marketing strategies provide clear direction as you consider the many choices for your message and its delivery. The value of RSA is the strategy, planning, execution, and experience in traditional media, digital strategies, direct to consumer components, out-of-home opportunities and guerilla marketing techniques.

At Robert Sharp and Associates, we think in fresh, unconventional ways when analyzing where people get their information and what creative content will speak to them. What do they already know? What misconceptions are out there? Who do they trust and what message will empower them to act? To accomplish this, we will begin with in-depth discovery meetings and research with each client. We want to know your priorities, strengths, weaknesses, and challenges so that we can become the experts in representing your product and services. Once we have a clear understanding of our mission, your goals, and who we are attempting to reach, we will go to work to create an impressive, appealing, and successful result-driven marketing campaign. All of which is under your watchful eye.


As a full-service advertising agency, pushing buttons that motivate users is what we do best and we’ve been doing it for a very long time.


Advertising has changed a lot over the years, and we are always learning and adapting to stay up to date with the latest marketing trends to ensure that we are presenting our clients with cutting edge strategies. As a full-service advertising agency, that means we can handle your whole campaign from print and television advertising to digital and social media marketing.

Through all of this, we have built trusted relationships with media in Rapid City and across the region. We can, and will, use these relationships, along with our knowledge and experience in the marketplace, to create successful marketing strategies with measurable results.

Interested in seeing what we can do for you and your business?

Contact us

... for a free consultation!


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We know the Covid-19 pandemic is causing unique and unchartered challenges in your business, as everyone is unsure how this will play out. Whether you’re still open for business, modifying hours and services or temporarily closing all together…there is no such thing as “business as usual”.

We are not selling or promoting an extensive advertising campaign, but we may be able to help you with messaging and digital notifications that have become available in our community. So, if you find yourself in need of assistance, we’re here to help.

In an effort to minimize the spread of this virus, Robert Sharp & Associates will be working remotely for the most part. However, we anticipate no disruption in service or accessibility to our staff. We have minimal staff in the office, and everyone working remotely has full email and account access.

Therefore, email is the best way to communicate. For your reference, senior staff emails are listed below:

Robert Sharp Agency Principal Email

Stacey Sharp Account Services Email

Tony Dodd Web Development Email

Justin Mather Graphic Design Email

Kandi Cornford Digital Media Email

Landon Smith Video Production Email

Dottie Frasier Accounting Email

As of now, our office phone will be answered 8am-5pm M-F. However, if you have cell numbers for any staff member, please feel free to use them; and you are always welcome to contact Robert and Stacey on their cell phones:

Robert 605-390-7390

Stacey 605-431-4898

We will continue to monitor this rapidly-changing situation, and as new information is available, we will adjust and enhance business practices as needed.

We wish you all the best as we weather the storm. Stay well, and let us know if we can be of assistance in any way.

Kindest regards,

Robert and Stacey

and your friends at Robert Sharp & Associates