By Ken | January 20, 2009
The term ‘video’ once meant that my techy uncle Bernard was coming with his VHS recorder to ‘document’ my birthday…the world of video has exploded since those early days of watching “America’s Funniest Home Videos” on television, to millions of people uploading their videos to video sharing websites like Youtube.com.
This is where the true beauty of modern technology comes in…people begin talking, sharing what they see with other users and the video spreads…like a virus, hence the term ‘viral marketing’.
…Read more »
By Kyle McCabe | December 31, 2008
I’ve been asked by several people in the last couple months, “what is the point of Twitter?” Having read Jillian Anderson’s recent post on social media, you might be asking yourself the same question. After all, Twitter doesn’t seem very useful at first glance. But like many social media services, how you use it is more important than what its “point” might be. Yet in order to explain why Twitter can be useful to you, we need to clear up a few things. …Read more »
By Jillian Anderson | December 24, 2008
Many businesses are catching on, choosing to engage interactive social media sites and applications as marketing and PR tools. You are able to reap the benefits of networking for customer service value, staying up to date with industry conversation and public interest trends, and building RELATIONSHIPS with the PEOPLE gathered around these online watering holes. The key is to remain both Person and Business at the same time…but mostly person. …Read more »
