Monthly Spotlight: Print Production
5 Ways to keep your advertising consistent RSA designer Amanda Simpson gives us several ways to stay consistent across all campaign media. |
Your Tip of the Month Here's one good tip you can put into practice right now to help boost website traffic and sales!
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Inside RSA Print Production This month Print Director Justin Mather takes us inside RSA print production... |
RSA Featured Service With hundreds of ways to advertise via print media, there's something for everyone. This month we feature vehicle wraps - see how a wrap might build your brand! |
Updates from RSA and Friends Hear all about what's going on - kudos on recent happenings, upcoming events, new clients and projects!
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Recent Projects Every month we showcase a cool project or two. Check out... |
Featured Articles
5 Ways to keep your advertising consistent
Your marketing materials may target various demographics, but they should also present a consistent message about your brand; including the features, benefits and quality of your products. When potential customers encounter your business card, brochure, catalog, billboard, television ad, website or other marketing materials, it should be apparent they have a connection... Read more »
Inside RSA Print Production
From Print Production Director Justin Mather
RSA's print department is like a well-oiled machine, a machine that runs on variety and creativity. Our passion is providing clients with top-notch designs and superb customer service... Read more »
One good tip you start TODAY!
Don't be too hasty to cut your print budget! Recent research is showing that over half of web searchers come via print media, and 30% of those are from print ads!
Further, print ads top the list of offline media which led to online conversions.
So remember that offline often leads to online business - the two go hand-in-hand! Keep that in mind when setting your next campaign budget, and make sure you inlcude room for both offline and online, and that they work in a symbiotic way to give you the most effective effort possible.
RSA Featured Service:
Vehicle Wraps
A great way to promote your business, mobile outdoor advertising!
Consider how many people drive by your company vehicles on a day to day basis. Are your vehicle graphics making an impact? You can bet the new Reptile Gardens and Western Dakota Tech wraps are.
With so much space to work with, the possibilities are endless. Consider wrapping your vehicle today and make an impact out on the road!
Talk to us about
YOUR print project »
As a full-service agency, we offer a wide range of services for all your marketing needs. Check them out:
Creative Services
Interactive Services
- Mobile Website Design
- Web Design
- Search Engine Marketing
- Web Programming
- Social Media Communications
Consulting Services
Recommend us for our graphic design services!
Recent Print Production Projects
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Print Director: |
Dakotah Steakhouse
It's finally open! After months of planning and hard work, Dakotah Steakhouse in Rapid City is now serving some of the finest meals and drinks in the area. We're proud to have been chosen to help this new cowboy-chic restaurant develop its image. We started with a logo, and then we carried the coppery, western elements through on the lunch and dinner menus, wine menu, kids menu, table toppers, business cards, print ads and billboards. Together with a new website, we've created a strong, consistent branding theme for this exciting new business. |
See more in our portfolio
We showcase more of our work on the website as well - check out our latest work from print advertising to web development.
Updates from RSA and Friends
Upcoming Events
| June 20 | SD State Fair tickets on sale at sdstatefair.com |
| June 30 - July 2 | Summer Gardening Days Sale at Jolly Lane Greenhouse |
| July 3-5 | Gold Camp Jubilee Days Fourth of July Celebration sponsored by Lead Chamber of Commerce, Lead, S.D. |
| July 8-10 | Dawes County Fur Trade Days, Chadron, Neb. |
| July 26-28 | McDonald’s Marketing Leadership Conference, Chicago |
RSA Happenings
Tracy. Again. Someone make it stop.
Our professional videographer Tracy Mailloux is back for the summer to help with video production projects. During the year, Tracy attends Columbia College in Chicago, learning cutting edge technology and techniques to better his production value.
Mobile websites for all!
RSA is keeping up with the freshest technology. We now offer mobile websites starting at $498. These sites feature a specially constructed “stripped down” version of your regular website, offering improved functionality when users are accessing your site from smartphones.
• Ramada - Des Moines
• Ramada - Sioux Falls
• Reptile Gardens
• South Dakota Lottery
• Robert Sharp & Associates
• South Dakota State Fair
• Rapid Transit System
• Shooters Steakhouse
Kudos!
Hojo Rapid City
The Rapid City Howard Johnson was recognized as the 2010 Property of the Year by Howard Johnson International, an award it has won multiple times. Based on that record, hotel manager Nancy Smith certainly deserved her award as 2010 General Manager of the Year. The Property of the Year award is based in part on enthusiastic reviews from hotel guests, and reflects the Rapid City Howard Johnson's commitment to quality and affordability.
TripAdvisor also recognized the Rapid City Howard Johnson with a 2011 TripAdvisor Certificate of Excellence based on the ratings and reviews provided by customers.
Century Companies
Two Ramada Inn properties, both under the ownership of The Century Companies in Rapid City, were designated as top performers by Ramada Worldwide. Congratulations to the Ramada Sioux Falls and to the Ramada Tropics Resort & Conference Center in Des Moines, Iowa. Both Ramada hotels launched new mobile sites this month to accommodate the growing number of people using their smartphones for travel purposes and information.
Murphy's Pub
Murphy’s Pub & Grill at 510 9th St. in downtown Rapid City had a successful grand re-opening week. Their VIP golden ticket evenings with complimentary tours, champagne and appetizers took place June 3 and 4, and their first day open to the public for lunch was June 6.
Dakotah Steakhouse
Dakotah Steakhouse in Rapid City opened June 3 to a packed house and rave reviews. Described as "Cowboy Chic," it aspires to be the premier dining establishment for locals and visitors alike, offering prime steaks along with Dakota cuisine such as pheasant, freshwater fish and seasonings and techniques unique to this area.
New Clients
We would like to welcome all our new clients, including:
| Huron Convention and Visitors Bureau Pheasant Hunting Website Development |
Hill City Area Chamber of Commerce Logo Development |
| Ramada Plaza Omaha Hotel & Convention Center
Website Development |
Coupongous Website Development |
| CD Hopkins Financial Website Development, SEO Consulting |
Museum of the Fur Trade Website Development |
| Main Street Square Print Advertising |
Big Cheese Pizza Menu Design, Print Advertising |
We see our clients as partners, and we want to share some of the latest happenings and achievements with them as well. If you would like more information on anything in this newsletter or have an upcoming event that you would like us to include in the next newsletter, please contact us at info@robertsharpassociates.com.
