By tscheich | April 9, 2009

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Google search

Not long ago, as a business owner, you merely needed to have a website to establish your online presence. In many cases, this meant the company website was a glorified brochure – customers were directed to the website by the salesperson or through traditional media. Customers didn’t just “find” you, you broadcasted your message to them through traditional media, and the website supplemented the sales pitch.

Flash forward a few years…if someone has a question, they “google” it. Today we “google” products, services, people, places, and what ever else we want to know more about – yeah, Google not only introduced a whole new vocabulary, but a whole new concept for searching and making decisions. …Read more »