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We're not supposed to talk about how great we are. (photo by JSolomon)
Time to take a step back.
Time to take a good look at what we’re doing here at RSA. The economy is down – way down, and people are cutting advertising and marketing budgets, big time. Looks like 2009 is shaping up to be a “building year,” right?
Maybe not. The problem is, we’re still as busy as ever, and I guess that’s less of a problem and more a relief. Some might call it good luck; I call it hard work and a passion for what we do. And a passion for having food to eat, there’s also that.
And yet we have been building as well. Since late last year we’ve added new departments, new staff, and new teams. We’ve got a new website on deck, and are partnering with new clients weekly. …Read more »
Despite the mass of “What Is LinkedIn?” articles out there on the web, LinkedIn still remains a mystery to many. The main question seems to be “why is it useful?” And that’s not surprising. Our free time is limited, and we hardly want to spend hours on yet another website that offers little value.
The value of a website can be measured by what we each get out of our time spent on that website. So for some people LinkedIn will be a waste of time. For others, it will be the most valuable website they ever used. So how can you find value in it?
LinkedIn is a professional networking destination. If Twitter is the cocktail party and Facebook business casual, LinkedIn is the business suit (h/t @paulchaney). Here are a few brief reasons …Read more »
Definition: Twitter is a social networking and micro-blogging service that allows users to post updates (called Tweets) as often as they want (and limited to 140 characters). When you follow other people on Twitter, you see their tweets. When they follow you, they see your tweets.
According to the Twitter website, ‘Twitter is a service for friends, family, and co–workers to communicate and stay connected through the exchange of quick, frequent answers to one simple question: What are you doing?’
Relatively new to the ‘twittersphere’, my first reaction to this question ( just as the video ‘Trouble with Twitters’ comically conveys) was a simple answer: ‘Does anyone care?’…
